HomeMy WebLinkAboutNorthern California Water Association Board of Director's Meeting 031914 Downey Brand Pt. 2M4
Why 0 Demonstrate Sacramento Valley managers, farmers and suppliers effectively and efficiently manage and sustain water to meet many critical Valley and state needs.
• Illustrate the importance of protecting and preserving Sacramento Valley water rights and resources must be protected.
• Increase understanding of Sacramento Valley as special and worthy of preserving.
Key Messages
EFFICIENT
Water is our lifeblood and no drop is wasted.
ESSENTIAL
We grow more than commodities.
EXCEPTIONAL
The Sacramento Valley is a California treasure.
Perceptions and Misperceptions
Proof Points
' Water is the lifeblood of the Sacramento Valley's diverse economy,
• We grow a diverse economy, healthy ecosystem, rich recreation
• Water is the lifeblood that makes the Sacramento Valley a state and
• People are concerned about:
healthy ecosystem and rich recreation —and provides enormous regional
opportunities, clean energy, and a sustainable water supply for 25
national treasure, unlike anywhere else in the world.
- Basic needs of residents
and statewide benefits.
million Californians.
- Demandsfrom as, business, manufacturers and
• The Valley is unique mosaic of picturesque farmland, world -class wildlife
developers
• Valley stakeholders efficiently manage, maintain and sustain the Valley's
• Sacramento Valley water rights and assurances ensure reliable regional
reserves and thriving communities.
Allocation of water for fish and wildlife,
- Water quality (for people, environment, fisheries,
precious water supplies to serve multiple needs for cities, farms and
supplies for agricultural, industrial, high -tech, residential water uses,
wild life, recreation; salinity)
recreation.
including:
• We are responsible stewards of this exceptional treasure.
- Irrigation for 3 million acres of farmland.
-City people don't want to admit they live on a desert; so
Benefits of 30+ years of good management.,
- Farm and farm - related jobs for nearly 53,000 people.
• Our goal is to sustain the water and the Valley for the use and pleasure
want to keep inland CA in original desert state,
• Sustainability— safe, steady, secure water supply
- Sanctuary for California's threatened and endangered species.
of many future generations of Californians.
inconvenient truth.
• Decades of progressive, efficient water management means every drop
- Quality drinking water for 2/3 of state's population.
-North hoards water and has more than it needs.
is accounted for.
- Healthy food for the state and the world.
• Valley stakeholders efficiently manage, maintain and sustain the Valley's
-Farmers shouldn't plant crops in the desert.
• On the leading edge of ecological and economic sustainability.
- Hydroelectric power for 14 million homes in western U.S.
precious water supplies to serve multiple needs for cities, farms and
- congress has been wasting water in CA and dumping it
into ecas
• Highly efficient flow -throu h system moves water from mountains to
g y g y
- $10 billion in economic activity.
recreation.
is only netha to
-SJV is only one that has to live by the rules, water stolen
oceans, using and reusing it along the way.
- World -class recreation for hiking, skiing, fishing, water sports.
from us.
• A model of water efficiency:
- Sanctuary for California's threatened and endangered species.
• No region in the state has more effectively integrated economic benefits
-40 years of bad policies by the left have run state out of
- Less than 10% of water from S/SJR watersheds to produce ag
into managing the environment — forexample ,ricelandsarealsorefuges,
water.
products, making it one of most efficient ag areas in U.S.
• Environmental protections in the delta and our state's rivers:
providing both income and up to 150,000 acres of essential natural
- California favors certain wateruses /users over others.
- Recirculates water used to irrigate crops.
- Protect delta smelt, salmon and other endangered fish species,
habitat.
Hard -hit central Valleyfarming region doesn'teven have
- Develops crop varieties that use less water.
- Protect tens of thousands of jobs in fishing, tourism, and
water meters, which is part of its problem.
- In last 30 years, rice growers reduced water use by 20% while
farming in Sacramento Valley,
• The Valley is a model of water efficiency.
heavily subsidized through cheap water made
growing 30% more rice.
- Ensure drinking water quality for millions of Californians.
possible l federal
places ebywouldeversupport
agriculture o asimin
places that would never support agriculture on a similar
- Shasta Dam hydroelectric power plant generates power for
• The Valley is a model of an ideal, sustainable food system.
scale in a free market.
more than 300,000 (170,000 ?) homes, then returns the water
• Sacramento Valley can help meet water demands in other parts of the
-As uses go% of state's water and most of that water is
used to the river to be used again.
state, but only if water uses in the Valley are met and its water rights and
• More than a tourist destination, the Valley is also home to people who
stored, pumped, and diverted using dams, pumps, and
contracts are honored and protected. Critical to value we provide to
live and work here.
aqueducts paid for by the U.S. taxpayer.
• No region in the state has more effectively integrated economic benefits
state.
- Perceived pro - environmental bias of Democrats.
into managing the environment — for example, ricelands are also refuges,
• Wise ongoing water management ensures supply will be there, now
. We manage our water in Sacramento Valley to reflect the best of
- Perceived pro- business bias of Republicans.
providing both income and up to 150,000 acres of essential natural
and in future.
California values (healthy food, healthy environment, healthy lifestyle).
-The fundamental problem is simple: water is too cheap.
habitat.
-Too cheap now and too cheap in the past. When water
• Changes in allocation of water could have devastating impacts:
(or anything else) is cheap enough, it will be wasted. And
dry, drought -prone California wastes a lot of water.
• Sacramento Valley water resources managers work with elected
- Undo years of sound water management.
Formany environmentalists and opponents of the
officials, governmental agencies, businesses, farmers and conservationists
- Exacerbate the water shortage in SV, putting people and
governor's plan, the debate is not about whether -
on innovative programs for watershed management, water use efficiency,
prosperity at risk.
California should have agriculture, it's about whether it
conservation, reuse and recycling.
- Risk drinking water quality for millions.
makes sense to spend tens of billions of dollars so that
- Risk food production.
farmers can grow water- intensive crops like almonds in
Without good management:
- Threaten livelihoods of farmers, fishermen and small
dry environs - especially if droughts intensify because of
- Wasted water.
businesses.
climate change."
-US gov is helping illegal pot producers destroy
- Depleted water supplies.
- Endanger salmon and other native fish.
California's water supply.
- Compromised water quality.
-We're spending $2 to $3 billion per fish at the expense
- Threats to survival of fish, wildlife, native plants that depend on
of farmers and contractors in the Central Valley.
water and delicate ecological system that is actively managed.
- Governor is more interested in helping Big Agribusiness
than in saving the fragile delta — just as state water
officials seem to care more about sending water south
than in preparing properly fora drought.
Audiences
91
Key Messages
Our future is at stake.
California needs more water
storage, not just adjustments in
sharing.
Restoring and protecting the
Delta benefits all of California.
Why
The drought is caused by lack of rain,
too little storage and low river flows —
not environmental laws or agriculture.
Demonstrate multiple regional and statewide benefits short- and long -term benefits of well-managed Sacramento Valley resources.
Proof Points
• We understand the issues and we must be the ones to
•
Make the case that sacrificing one region for another will exacerbate problems and not solve California's water ongoing water challenges.
• Drought is taking a toll on the SV:
• 2013 was the driest year on record in
•
Bust myths and promote local solutions.
confront our water issues — or someone else will.
Key Messages
Our future is at stake.
California needs more water
storage, not just adjustments in
sharing.
Restoring and protecting the
Delta benefits all of California.
Drought impacts all of California —
including the Sacramento Valley.
The drought is caused by lack of rain,
too little storage and low river flows —
not environmental laws or agriculture.
Perceptions and Misperceptions
Proof Points
• We understand the issues and we must be the ones to
• More storage — like the proposed Sites
• Lack of rain, low storage in
• Drought is taking a toll on the SV:
• 2013 was the driest year on record in
-south wastes water on pools and lawns.
confront our water issues — or someone else will.
Reservoir, Is a long -term solution that
reservoirs, and low river flows— not
- Reduced surface water supplies.
California.
- Congress has been wasting water in CA and
will:
environmental laws — are the major
- Increased pumping of already
dumping it into the ocean fordecades.
• One size does notfit all when it comes to water
- Add flexibilityto the water system
causes of low water allocations
stressed groundwater supplies.
• Frequent dry years are creating more
-state water managers mthern California drought worse
by taking water from Northern C and
management; local leaders need flexibility to do what is
- Improve Delta water quality
across the state.
- Water storage depleted.
challenges more often —even in water -rich
shipping it to S.C. cities.
best for their regions and the state.
Improve reliability for farms,
- Decreasing reliability of the water
areas of the state.
-Screw the smelt; this man-made drought has
fisheries, rural and urban
• It's not about choosing between
supplies much of California depends
costthousands of farm workers theirjobs.
• We must prove we can address our ongoing water
communities
families and fish.
on.
• California's infrastructure built more
- California has to stop puttingfish over farmers
challenges, someone else will.
- - Help reduce flood damage and deal
- Low reservoirs putting water quality
than a half century ago to meet the needs
by flushingthe Delta water out to sea to help the
with drought and climate change.
• Restoring and protecting the Delta
for 25 million Californians at risk
of 1960's California.
smelt and salmon.
-
• The Sacramento Valley is living proof of the widespread
benefits all of California with secure
from saltwater intrusion and algae.
- Drought is "Congress- created dustbowl" caused
by environmental protections for fish.
benefits of decades of responsible, progressive, efficient
• California gets an average 200 million
water supplies for 25 million,
- Ranchers reducing herds.
• California gets average 200 million acre-
- Burdensome environmental rules and regs
water management.
acre -feet of water per year in rain and
irrigation for ag industry that feeds
- Crops aren't planted.
feet of water per year in rain and snow,
inflict massive economic damage.
snow, and it's not enough.
millions and a thriving economy.
Critical habitat forfish threatened.
and it's not enough.
- Stealing water from the delta wreaks havoc with
• Sacramento Valley can help meet water demands in
- Jobs, business, economy at risk.
California water contracts and law, and would be
other parts of the state, but only if water uses in the
• Climate change could reduce by half
• Environmental protections not only
- 17 Sacramento Valley communities
, Average rarely occurs and our weather is
an ecological and economic disaster.
Valley are met and its water rights and contracts are
our largest natural storage system, the
g g y
protect delta smelt, salmon and
are in danger of running out of
most variable in U.S.
- sewage from cities is killing the fish.
protected.
Sierra snow pack.
P
other endangered fish,butalsotens
water.
-Every time you flush the toilet it goes into the
• Pumping water away from the Valley could:
• California's reservoir system hasn't
of thousands of jobs in farming and
fishing tourism — including a$1.4
• It takes water to grow food, and farmers
• Climate change could reduce by half our
delta.
. The water emergency isnotthe result ofglobal
- Undo years of sound water management.
kept pace with changing water needs.
billion salmon industry.
are doing their part to conserve more and
largest natural storage system, the Sierra
snowpack.
warming or lack of rain, as our bill's opponents
claim. Ourancestors in California built an
- Not create more water or solve California's water
improve efficiencies in production
amazing irrigation system that can delivera
problems.
• California hasn't built a major
• Gutting federal and state
agriculture.
- California's reservoir system hasn't kept
watersupply even during severe
- Exacerbate water shortage in SV, putting people and
reservoirfor more than 30 years, while
environmental and water protections
pace with changing water needs.
droughts. It is our inability to use this system as
prosperity at risk.
adding 20 million people.
put the Delta, people and economy
Water used to grow crops is also used
It was intended — due to preposterous
- Risk drinking water quality for millions.
at risk, and does nothing to solve
and reused for other purposes.
• Our major reservoirs weren't built to
regulations that put fish before families —that
has « eated today's water calamity.
- Risk locally grown food production.
•Our major reservoirs weren't built to
California's water problems—
meet today's widespread public and
-water shortages have been caused by
- Threaten livelihoods of farmers, fisherman and small
meet today's widespread public and
including the drought.
• A healthy Sacramento Valley is good for
environmental needs.
misguided regulatory decisions. California
businesses.
environmental needs:
all of California:
families and farmers are tired of seeing millions
- D u communities.
Dry P
- Flexibility to meet the many
• Killing every fish in the Delta would
Food forthe state and world.
While it takes a lot of water to grow food:
and millions of gallons of water being flushed
� g
- Endanger salmon /other native fish.
demands of a growing
not solve California's water
- Quality water for 2/3 of state
part to
out to the Pacific Ocean while our state suffers
and economy,
population y,
problems.
population.
P
conserve and improve efficiencies in
conserve and improve
the economic ramifications.
• Keeping water in upstream reservoirs allows flushing it
- Flexibility to meet the
- Hydroelectricity for 14 million
production agriculture.
-The state and federal water agencies exported
into the Delta so water quality standards can be met.
demands during dry years
• We can balance the needs of
homes.
Less than 10% of water from S /SJR
massive quantities of water to agribusiness
interests and Southern California water agencies,
- Improved_ water quality
agriculture, environment, residents
- Farms add $2.5 billion to state's
watersheds is used to produce a
P g
endangering local water supplies and fish
• Good management has helped SV in this extreme
- Seasonal fish flows
and recreation to preserve what
economy.
products, making it one of most
populations as the ecosystem continues to
drought; we would be walking across American River if we
g g
- Cool water for salmon
Californians value — health food, a
y
- Farm and farm - related jobs.
efficient ag areas in U.S.
collapse.
hadn't been doing what we've been doing.
healthy ecosystem and a healthy
Habitats for wildlife.
Water used to irrigate crops is
- Present crisis could have been avoided, and is a
• Taking much - needed water from the
lifestyle.
�
- World -class recreation.
recirculated.
"direct result of egregious mismanagement of
• Federal undermining of state /regional /local laws and
Sacramento Valley to send to another
- New crop varieties use less water.
the state's water supply system by the state and
protections
P
region creates a different set of
In last 30 years, rice growers reduced
federal water projects."
- Exacerbates division.
problems and doesn't address drought
•
rrice. by 20% while growing 30%
-All we need to do a build 2 desalinization plants
o and San Diego instead of a
- Undoes years of progress.
or solve ongoing water challenges.
more
stupid bullet train
- Limits state's and Sac Valley's ability to effectively
-US gov is helping illegal pot producers destroy
and flexibly respond to water problems.
• To succeed, solutions need to be
California's water supply.
mutually beneficial, not solutions that
simply transfer impact elsewhere.
Audiences
Key Messages
INTERNAL CHALLENGES: Collaboratively managing Sacramento Valley water to serve all purposes and meet state and region's present and future needs.
ISSUE'
Other issues? Address more water storage here
Why
• Expanding storage and improving groundwater management will address some of our local and state water problems.
• Everybody in the Sacramento Valley has a responsibility to use water in
Lay groundwork for funding for the public benefit portion of additional water storage (like Sites Reservoir), to cover both local and broad benefits.
Key Messages
Water sustainability is the key to securing our future in the
Sacramento Valley.
Local leadership — rather than state or federal mandate— is the
best way to manage our groundwater basins to reverse declines
in groundwater levels.
Other issues? Address more water storage here
Perceptions and Misperceptions
Proof Points
• Everybody in the Sacramento Valley has a responsibility to use water in
• Increasing land use and water demands overtime have caused declining
ways that ensure it will be always be there when we need it.
groundwater levels in some areas of the Sacramento Valley.
• Working togetherto make every drop count Is how we keep our Valley
• Pumping needs to match recharge to sustain our valuable groundwater
Proof Points
water supplies available and in balance for generations to come.
for both our cities and farms.
We pay our fair share, what is our responsibility? What does that
Water managers, farmers and suppliers can help sustain Sacramento
• Declines in groundwater can lead to:
mean?
Valley water supplies and secure our future by:
- Irreversible land damage
Impact of fees on SV?
- Using water wisely.
Poor water quality
Need for evolving California regulatory system to help assure
- Continually improving water use efficiency.
- Reduced surface flows
reliable and affordable water for all beneficial purposes in the
Maintaining sufficient groundwater levels.
Ecosystem impacts
region?
- Working with local and state governments to develop policies that
- Permanent loss of capacity to store water as groundwater'.
Do we talk about value of water? Inequities in who pays what for
advance regional sustainability.
water?
Audiences
- Proving by example that the best solutions. are local solutions, and
-
that there is no one - size - fits -all approach to effective water
management.
Audiences
Key Messages
EXTERNAL CHALLENGES: Flows and fees stemming from Bay -peita dynamics and water shortages; taxes, fees and assessments; and legislative and regulatory policies.
ISSUE
What to say about fees?
Why
• Make the case for flexibility that leads to local solutions for California's water ongoing water challenges.
and water transfers is the most effective way to sustain
• Promote water storage — Sites Reservoir — as a viable, long -term solution to meet the water needs of a growing state.
Key Messages
Local operational flexibility regarding flows, diversions
The Sites reservoir is a long -term solution will create more water to
What to say about fees?
Perceptions and Misperceptions
and water transfers is the most effective way to sustain
meet increasing demands of a growing state.
California's water supply and reduce the damage
droughts and floods.
Proof Points
• Sacramento Valley can help meet water demands in other parts
More storage— like the proposed Sites Reservoir, is a long -term solution
We pay our fair share, what is our responsibility? What does that
of the state, but only if water uses in the valley are met and its
that will:
mean?
water rights and contracts are protected.
- Add flexibility to the water system
Impact of fees on SV?
- Improve Delta water quality
Need for evolving California regulatory system to help assure
• To succeed, solutions need to be mutually beneficial, not
Improve reliability for farms, fisheries, rural and urban communities
reliable and affordable water for all beneficial purposes in the
solutions that simply transfer impact elsewhere.
Help reduce flood damage and deal with drought and climate change
region?
Do we talk about value of water? Inequities in who pays what for
water?
Audiences
92