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Small Business Development Center
NORTHEASTERN CALEFORIVIA SBDC SMALL 8U5lNES5 ~EVELOPMEN7 CENTER A7 BU7TE CDLLEGE The SmaII Business ~~~" ~°~ ~~. ~ ~Z Development Center SBDC ~ { } ~~ `~< at Butte College ~ ~ ¢~ Fourth Quart s~ of r News [ette r 2012 (Octobe~n The Small Business Development center (sBDC~ at Butte college provides one-on-one free compre- hensive business management consulting and low to no cost trainings to existing business owners and potential entrepre- neurs in Butte, Glenn &Tehama counties. SBDC Services Include: Business Pianning & Management • Business Plan Development • Business Start-Up Assis#ance • Expansion & Growth • Licensing & Permits • Employee Management • Buying & Selling A Business Marketlni: • Identifying Market Niches • Advertising & Promotion • Business Feasibility Evaluation • Marketing Plan Developmen# • Pricing • E-Commerce & Social Media Flnanclal Management • Cash Flow Management • Loan Options & Requirements • Bookkeeping & Accounting • Loan Application Assistance • Financial Analysis, Projections Forecas#ing, & Management • Government Contracting • Business Valuation & Plan • Tax Pianning & Requirements Payroll Managemen# Manufacturln~ • Trademark, Copyright • Intellectual Properly • New Product & Innovations • Licensing & Partnering Resources • Information & Referrals • Library & Compu#er Access We are your tax dollars at woriy helping you & your business achieve success! RT CARD TO THE CO December) Accomplishments/OutcomelMilestones July 1, 2011 to June 30, 2012 During fscal year July 1, 2011 to June 30, 2012, the Srnall Business Development Center at Butte College contributed positively to the business communities of Butte, Glenn &Tehama Counties by providing direct one-on-one business consulting to 300 business owners and entrepreneurs and hosting 54 business management train- ings for 758 business owners and entrepreneurs. Results from the effective business management consulting and trainings included the following: Cate ories Results Number of Business Owners & Potential Entrepreneurs Who Received One-on-One Business Consulting 300 Number of One-on-one Business Consultin Hours 1.,341 Number of Business Management Trainings Held 54 Number of Business Management Training Hours 246 Number of Attendees to Trainings 758 Number of New Businesses Created - 18 Dollars Invested into New Business Creation $507,745 Number of New Jobs Created 94 Number of .lobs Retained/Saved 28 Number of Loans Approved & Funded 10 Amount of Loan Dollars Obtained $585,040 Total Owners Cash Investments Into Businesses $1,238,249 Total Cash Invested Into Busmesses (LOanS & Owners' Cash) $1,823,289 Number of New Equipment Purchased 8 Number of Businesses Sold 2 Increase in Sales Dollars $4,065,&02 Increase in Profit $767,189 For continue education and spin-off relating to our Women In Business Conference on Social Media, please see the back page of this Newsletter for details on our upcoming Emerging Technology workshop scheduled for Tuesday, October 30th. lionuwu, Director For more information, to receive one-on-one business consul#ing, or to register for any Small Business Development Center (SBDC) at Butte College Business Trainings, please call, stop by or log on to: Small Business Development Center (SBDC) at Butte College 2480 Notre Dame BI~d. Chico, CA 95928 Phone: [530} 895-9Q~.7 • Fax: (530) 56&9851 www.bcsbdc.org or www.buttecollegesbdc.com Trainings for Starting, Runnin & Growing Your Business The Small Business Development Center (SBDC) at Butte College provides up-to-date on-going and specialized trainings in all areas of business management for existing business owners, new business owners and potential entrepreneurs. Topics range from the most basic start-up to sophisticated technical and management trainings. Pre-Registration is required. Seating is limited. Advance payment, where applicable, reserves your seat. October 4 Thursday 9:OOam - 5:OOpm Cost: $120 per person $130 at the door (includes book) $80 per person $90 at the door (book not included) Location: Chico ServSafe Food Safety Training & Certification California Uniform Retail Food Facility Law requires re-certification of competence in Food Safety & Sanitytion every 5 years. Passing the ServSafe® exam is necessary to renew your certification. This training includes the National Restaurant Association ServSafe® exam, ServSafe® Essentials book, answer sheet & certificate. This SeroSafe® workshop is recognized by the California Health Department & fulfills State certification obligations. You will learn the importance of food safety practices & how to implement them in your food establishment. The trainer is a State certified & nationally known restaurant consultant. Participants must register & purchase books 3 weeks prior to class to allow for book delivery &self=study. Limited Seating 30 Attendees ONLY! Location: Small Business Development Center at Butte College, 2480 Notre Dame Blvd., Chico Cosponsor: City of Chico Oct.10,17, 24 & 31 New Yentnre Series for Sta~Up Bnsime~~ea Wednesdays This 4-part training series provides essential information for individuals thinking about 8:30am -10:30am starting a new business and new business owners (in business for a year or less). Topics Cost: $50 per person include: New Business Orientation, Market Analysis, Cost Analysis, and Business Plan $GO at the door Overview. You will learn the legal requirements for business start-up, how to assess your Location: Chico market and plan for direction, how to obtain funding, and calculate start-up costs and best practice for completing a business plan. Call or fog on to our website for detailed information and flyer. Location: Small Business Development Canter at Butte College, 2480 Notre Dame Blvd., Chico Cosponsor: City of Chico October 11 Introdnetion To QaiiekSook~ I Thursday This workshop will focus on how QuickBooks works and how to navigate your way 9:OOam -11:OOam through QuickBooks. You will learn common business terms used by QuickBooks, create Cost: $30 per person anew company file, set preferences, record opening balances, enter new customers, $40 at the door vendors, accounts, and items, as well as an overview of other features {backing up your Location: Orland data and customizing your home page). The trainer is a Certified Public Accountant and QuickBooks ProAdvisor. Includes manual. Location: Butte College Glenn County Center, 604 fast Walker, Orland Oct. 18, & 25 AND Finaueini Management Series for E~~ting Bn~inesssse8 No~-ember ~, 8 ~c 15 5-week, 2-hours a week series designed to teach existing business owners how to man- Thursdays age their business financials far success. Series will include: interpreting financial state- 6:OOpm - $:OOpm ments; Identifying your cash flow cycle & how it impacts your business; Learning how to Cast: $75 per person calculate & use financial ratios to troubleshoot fiscal dangers and improve performance; $85 at the door Using financial tools to make good business decisions; & Developing forecasts & budget Location: Chico techniques to improve profits, and preparing your business for better loan opportunities. Location: Small Business Development Center at Butte College, 2480 Notre Dame Blvd., Chico Co~Spansor: City of Chico October 30 Tuesday 8:30am -10:30am Cost: $30 per person $40 at the door Location: Chico Usting Emerging Technoiogiie~ to Market Your Busrine~~ [n today's technology world it has become extremely important for small business to have a strong online presence. Learn how emerging technologies can help to get your business noticed! This workshop includes: website maximization strategies; search engine optimization; social media promotion including Facebook, Twitter & Slogging; video tools; & other low costs online promotion. Location: Small Business Development Center at Butte College, 2480 Notre Dame Blvd., Chico Cosponsor: City of Chico November 6 Tuesday 9:OOam -1:OOpm t Cost: $50 per person $60 at the door Location: Chico Using QniekBook~ Everyday/QnickBooks~ Baasie~s II This workshop will focus on working with lists, bank accounts, using other account types, entering sales information, receiving payments & malting deposits, entering & paying bills, as well as an overview of other features related to these activities {downloading bank and credit card activity, scanning and attaching documents to payables, issuing 9p99s, memo- rizing transactions). We will run related reports for these areas as well (i.e. AIR Aging, Unpaid Bills ©etail & Missing Checks). Includes manual. The trainer is a Certified Public Accountant and QuickBooks ProAdvisor. Prerecruisite: Introduction fo QuickBooks 1 Location: Small Business Development Center at Butte College, 2480 Notre bame Blvd., Chico Co-Sponsor: City of Chico Nov. 7,14, 21 & 28 Wednesdays 8:$Oam -10:30am Cost: $50 per person $60 at the door Location: Chico November 13 Tuesday ~ ,-, 9:OOam -10:OOam :Cos#: $20 per person $30 at the door Location: Oroville November 29 Thursday 9:OOam -12AOpm Cost: $40 per person $50 at the door Location: Gridley D ecember._6.: _ Thursday 9:OOam -11:OOam Cost: $30 per person $40 at the door Location: Paradise December 13 Thursday 1 9:OOam - ~.2:OOpm Cos#: $50 per person $60 at the door . Location: Chico . ,, ~` New Yentore l5eries for StarC-Up Bn~inesse~ This 4-part training series provides essential information far individuals thinking about start- ing anew business and new business owners {in business for a year or less}. Topics in- clude: New Business Orientation, Market Analysis, Cast Analysis, and Business Plan Over- view. You will learn the legal requirements for business start-up, how to assess your market and plan for direction, how to obtain funding, and calculate start-up costs & best practice for completing ~a business' plan. Call or' log on to our website for detailed ~in'fo~matioh~-arid flyer. Location: Small Business Development Center at Butte College, 2480 Notre Dame Blvd., Chico Co-sponsor: City of Chico Iutrodnetion To Facebook Facebook can be a great marketing platform for businesses, but in order to be successful, you must learn the basic elements of how customers use Facebook. Since starting with a personal profile on Facebook is recommended for business success, #his workshop will cover how to: Build a personal profile; Find friends, post pictures and links and; interact successfully with others. Key terms wil! be explained including groups, pages, fans, tagging, and newsfeeds. After attending this workshop, you will be ready to take our more advanced class, Advanced Facebook Marketin For Business. Location: 202 Mira Loma, Orovilie {behind Butte Community Employment Center) Understanding Your Bwsine~~s Taxes Tax planning can save you time & money. Learn the tax aspects of operating a business; filing requirements; estimating taxes for auto, home office, travel and entertainment expenses; depreciation; record keeping systems; and overall tax planning strategies and best tax practice methods for your business. The trainer is a CPA with knowledge of tax procedures and requirements. Includes manual. Locatlon: Medical Specialty Center, 284 Spruce, Gridley Advannced. Facebook Marketing For Bg~siness ..... ,.. ... - ,. ::. _,..... _ .. Learn haw to use Facebook in your marketing plan. You must currently be using Facebook personally andlor professionally, and need to use if for increase marketing effectiveness. Topics will include best practices for creating a `page' for your business and finding "fans," using photos, posts, tagging, check-ins & other engagement tools to connect with current customers & reach out to new ones; and advertising opportunities including pay-per-click- ads and sponsored stories. Pre-Requisite: , infroduction fo Facebook Location: Paradise Rid a t=arnil Resource Center 6249 Sk a Paradise QuickBovk~ Ad~ced III This is a more advanced approach to QuickBooks. It focuses on analyzing financial data, setting up inventory, tracking & paying sales tax, estimating & progress invoicing, tracking time, customizing forms & reports, and an overview of advanced features {...importing data, fixed asset list, syncing contacts, & sharing your file electronically with your accountant). Loco Ion: Sma IaBusi ess Derreloemen# C nter at Butte C I~ge, 2480 No rckBooks Basics II. P tre Dame sivd., Chico Cosponsor: City of Chico Decembe>f 18 How To Read. end Understand Your Retail Bn~inei~;s Financial 'Tuesday Effective retail store management is crucial far ensuring ongoing profit and the sustaina- 9:OOam -11:OOam bility of your retail business. Timeliness is key! This workshop is structured to teach you Cast: $30 per person how to read and understand your financial statements for your retail business. You will $40 at the door discover what they are telling you about your retail business, and you will learn how to Location: Red Bluff use your financial statements to identify warning signs in order to be mare proactive in solving issues before they become problems for your business. This worksha will focus on retail businesses and ! Location: Small Business Development Cen#er at Butte College, 332 Pine St. Red Bluff Social media is now one of the primary technology tools that business owners can use to grow their businesses. It is a powerful social network of positive opportunities IF used well. If you plan to attend our 14th Annual Women In Business Conference on September 25th, you will learn how to harness the power of social media for your business and how to do that without having to spend a lot of money. Krista will explain how to get results from emerging technology tools and the steps to take to build your social media plan. She will show you a variety of "real" social media tools that you can use to drive your business and help you identify and access opportunities. You will learn about Groupon, Mobile, Facebook, Twitter, Foursquare and Pinterest. In Evan's "Social Media Cocktail" presentation, he will give you information on how to stand out from your competition - a mixture of art and science that will keep your customers sipping, giving them a buzz and getting them to buy in no time. He will train you on what is essential and what is overhyped on social media and provide you with strategies for using Facebook not only to build a massive fan base, but also to convert your fan base into customers. You will learn a fresh perspective on search engine optimization (SEO)I Our workshop on Using Emerging Technology to Market Your Business is a continuation of our Riding the Waves of Social Media conference. The purpose - To build the momentum that you captured during the confer- ence. If you are a business owner or planning to start a business, it is extremely important to have a strong online presence. This social media workshop will provide you with hands-on strategies to optimize your search engine level, & promote your business effectively online while doing all of this at low cost. It is scheduled for Tuesday, October 30, 8:30am - 10:30am & seating is limited to 30. Please call, email, mail-in or stop by to register. EASY REGISTRATION FORM -Please select training(s), complete form and mail, or drop off with check or cash to: Small Business Levelopment Center (SBDC) at Butte College, 2480 Notre Dame Blvd, Chico, CA 95928 Phone (53q) 895-9D17 ^ Fax (530) 566-9851 ^ www.bcsbdc.org or www.buttecollegesbdc.com O Please check here to be removed from the mailing list O October 4 - ServSafe Certltllcatlon Cl October 30 - Emerging Technologies p December B » Advanced Facebook O October 3.0,17, 24 & 31-New Venture O November 6 - Qulekl3aaks Everyday !! ©Detcernber 3.3 - QuickBooks Advanced Ill D October 11- QulckBooks lntraduct#an i O November 7,1.4, 21 & 28 -New Venture ~ December 3.8 -Befall Business D October 18 & 25 a;nd Nov. 1, 8 & 3.5 - l7 November 3.3 - ir~troduictlon to Facebook Flnanclals Financial Management Series O November 29 -Business Taxes Na usiness Name Phone Mailing Address City Zip Finai Puid for under the current Cooperative Agreement with the U. S. Small Business Adm'snistration; and the CSU, Chico Research Foundation. Th'ss material is based on work supported by the U. S. SBA. Any opinions, findings and conclusions or recommendations expressed in this publication are chose arthe author (s) and du not necessarily re€lect file views of the U, S. Small Business Administration. This program 'ss extended to the public on a nondiscriminatory basis `~ and special arrangements arc available to individuals with disabilities if requested in advance. CIrYp C~11C0 ,~c . n D N.S. 5.11 BU~iness Aelminl~#anu. ~.